Mezza Restaurant
Objective
Mezza Restaurants partnered with us to elevate their online presence through strategic social media content. The goal was to create a consistent, visually rich feed that celebrates their authentic Lebanese cuisine and boosts engagement across platforms.
Approach
We developed a dynamic content strategy focused on visual storytelling and high-quality production. The aim was to communicate freshness, vibrancy, and culture through every post. Our approach included:
- Product photography – Capturing colourful, meticulously styled food imagery to spotlight the textures and richness of Mezza’s dishes.
- Social-first video content – Creating reels that highlight food prep, ambience, and special offers, optimised for Instagram engagement.
- Cohesive visual identity – Ensuring each post aligns with the restaurant’s brand tone: warm, inviting, and elevated.
We positioned the restaurant not just as a dining spot, but as a lifestyle experience—vibrant, authentic, and modern.
Execution
We produced an ongoing library of content, including high-quality images, branded reels, and seasonal campaigns. This has allowed the in-house team to maintain a strong, visually consistent feed that continues to grow audience engagement and customer retention.
Credits
Logo Design, Website Design, Product photography, executed by Karam Alani.
Social video content executed by Mo Gorji.